Imagine purchasing a brand-new, premium European car and enjoying a significant discount on the price. What if this purchase also included a free trip to Europe, complete with a complimentary hotel stay and the option for a luxurious vacation? The Volvo Overseas Car Buying Program makes this dream a reality.
This unique program, available in the U.S. and Canada, offers an unparalleled vehicle purchasing experience that surpasses traditional methods. Volvo’s Overseas Delivery Program is built upon the “Care by Volvo” philosophy, ensuring customer satisfaction from the initial inquiry to the moment you drive away in your new car. Working in close collaboration with the Volvo dealer network, the program highlights the competitive advantages it brings to retailers. Johan Rasmusson, the Overseas Delivery Manager, notes, “Studies reveal that up to 70 percent of our Overseas Delivery customers are first-time Volvo buyers, and remarkably, 42 percent would not have chosen Volvo without this program.” This underscores the program’s effectiveness in attracting new customers and enhancing the appeal of the Volvo brand.
Flexibility is a cornerstone of the Volvo Overseas Car Buying Program. Owners have the freedom to tailor their European trip to their personal preferences. Beyond customized itineraries, Volvo also provides a selection of seven pre-designed “Discover Scandinavia” driving tours, ranging from three to eleven days. Taking delivery directly at the Volvo factory in Gothenburg, Sweden, adds another layer of personalization, allowing customers to custom build their Volvos to their exact specifications.
The program benefits are substantial. Purchasers of any new 2005/2006 Volvo model receive two complimentary round-trip tickets on SAS airlines to Europe. They can choose to take delivery of their vehicle at any of twelve designated locations across Europe. Opting for factory delivery in Gothenburg, Volvo’s home city, includes an extra perk: a free night’s stay at the luxurious SAS Radisson Hotel in Gothenburg.
Volvo consistently enhances the Overseas Delivery Program to exceed customer expectations. In 2004, a special S60 R delivery program offered 20 buyers of these high-performance models an exclusive driving school experience, a drive on the German Autobahn, and tickets to the Belgium Grand Prix. Building on this success, the 2005 Volvo Overseas Delivery program featured another S60 R/V70 R adventure, this time providing lucky customers with trackside access at the legendary Nürburgring race course in Germany for the European Grand Prix.
The Volvo Overseas Car Buying Program is more than just a car purchase; it’s an experience. It combines savings, customization, and the thrill of European travel into one compelling package. For those considering a new Volvo, this program offers a unique and advantageous route to ownership.